Blogs are one of the most effective ways to communicate with a vast amount of people around the world. It is also a prime focus for individuals to promote and market their business.

Starting a blog isn’t very difficult, all you really need are a couple of thoughts and a computer connected to the internet. The hard part is to get strangers to read your blog and to get them to keep coming back for more. Most blogs are doomed to fail because they are not treated like any other marketing campaign. You need to plan a blog like you would a business and put yourself in a position to succeed.

Here are a few tips to make your blog successful:

Make sure you have a reason for starting a blog. There a many reasons why a blog would be beneficial to you, but successful blogs are a benefit to the people that read them. And that is what’s going to keep online surfers coming back. This will attract consumers, reduce your costs, and improve your reputation and media coverage.

The key to getting your blog recognized in search engines are the keywords and phrases you choose to emphasize. Blogs will take the text you have written and store it onto a database and send that information through templates which generates the blog we read in the search engine.

The reason many blogs fail is because of failure to upkeep. You need to structure your blogs so people can find the content they are looking for. Think of it like a filing cabinet. A reader doesn’t want to look everywhere for a specific question, make it easy and efficient for them to find their answers. Also, if you make the decision to blog, keep it up. Don’t make you posts random or sporadic, make sure you are consistent when you blog. It doesn’t matter if it’s once a week or once a month. Be consistent!

Blogs are a way to communicate and it’s very important for bloggers to socialize around the Web. Respond to comments made about your blogs and look for other websites and link them to yours. Comment on other people’s blogs and become a name around the internet and as an expert in your field. You will also be able to track the hits on your blog and the more you contribute, the more your blog will continue to grow, and your business will continue to grow.

Once you have your blog in full force and everything is going well; don’t be afraid to promote your success. Getting people to take time out of their day to read your work is not an easy thing to do. Do not be afraid to flaunt your positive reputation as a blogger, especially to other businesses. This can be key to expanding your services to different sectors and opening new doors.

It is important that your blog serves a purpose, not just to promote your business. Use your years of experience to help people and it will all come back around to help your business. Not only is this a chance to market yourself, but the networking, learning and opportunity will pay many dividends in the end.

 
If you are someone who is looking forward to increase traffic on your website, then you have hit the right space. With the current recessive economy, the responsiveness to the customer’s expectations is greater than ever. We have carefully formulated some concrete steps that the online businesses can take in order to increase website traffic.

Update the content regularly

Websites that are poorly maintained and badly designed are usually unsuccessful in drawing traffic. Hence it is important to keep the content updated frequently so as to attract the target audience. The site must be as user-friendly as possible so that the users do not have to aimlessly wander on your site for the information they need. The customers today are easily bored and hence there has to be some interactivity on the site in order to capture their interest. If you do no happen to be good with writing, then you can hire professional writers to post articles on your website. Simple product descriptions are boring and that’s where the copywriters need to add some spice with their write-ups.

Eliminate the errors

Try and be as professional as you can when it comes to the content on your website. Go over the entire site for all the grammatical or syntax errors apart from editing it for spelling. Bad grammar would immediately put off the customers and send them looking for a better site that offers goods and services in a professional way.

Search Engine Optimisation

Search engine optimisation is the best ways to gather free website traffic. In the world of internet, search engine placements are playing an important role and getting a good search engine ranking improves the website sales by attracting target audience and traffic exchange. The SEO services can range from the very basic prize to highly elaborate packages; hence it is important to know what you want before hand.

Offline Advertising

Many a times, printing business cards and leaving them on restaurants and cyber cafes can increase the amount of target audience on the site. The webmasters can try to increase the visibility of the site by telling other about it and asking people to leave their feedback on the site. They can also consider leaving flyers or create advertisements on the car windows or even sport in a bumper sticker.
 
I have been using Google AdSense to monetize my blogs and websites for as long as I remember. In fact it was the first method I ever tried (I made a whooping $15 on my first month… back in 2005). Over the years I migrated to other methods (e.g., direct sponsors and affiliate marketing), which made AdSense become merely an inventory filler. I was still making around $1,000 monthly from it, but whenever I could I would use other methods over it.

Then some months ago I started noticing an upward trend on the CPC of my sites, and I figured that I should give AdSense another try. I started applying some tricks here and there, and the next month I made over $3,000 with it (that is combining all my sites). I was pleasantly surprised, and I decided to keep using it actively on some sites.

In this article I want to share with you the tips and tricks I used to triple my AdSense earnings in one month.

1. I added units to my Big Websites

Daily Blog Tips and Daily Writing Tips are my largest websites in terms of traffic. They are getting close to one million monthly page views (combined). Despite that I was not using AdSense on them, mainly because the direct sponsorship model was working relatively well.

Some months ago I decided to load some AdSense units on the sites, however, and the results were very positive. Around 70% of the boost I generated to my earnings came from these two sites. At the same time I managed to keep the other monetization methods working fine, and no reader ever complained about the new ads (more on that later).

Even if your blog is already making money with direct sponsors and affiliate marketing, therefore, you could still manage to increment your earnings by strategically adding some AdSense units.

2. I added units to my Small Websites

As many webmasters do, I have a bunch of small websites scattered around the web. Some are on free hosted platforms like Blogger, and others are self hosted sites that I abandoned along the way. Most of these sites still get traffic, however. Not much, but combined the numbers get decent.

I figured that adding AdSense units to all these sites could yield some money, and I was right. The main reason is that, since these are abandoned sites and don’t have loyal visitors, I can place the units very aggressively. The result was a very high CTR (Click-through rate), which compensates the small traffic levels.

Don’t underestimate the earning potential of small websites, especially if you are willing to place AdSense units aggressively.

3. I used the Large Units

If you want to make money with AdSense you’ll inevitably need to use one of these units: the 336×280 large rectangle, the 300×250 rectangle, the 120×600 large skyscraper or the 728×90 leaderboard.

Whenever I tried to use smaller units the results were disappointing. Even if I positioned them aggressively the CTR was just too low.

All four units mentioned above can produce good results, but the best performing one is by far the 336×280 large rectangle, and that is the one I used to boost my earnings.

4. I placed the Units above the Fold

My first trial was to place the 336×280 large rectangle between the post and the comments section of my blogs. The results were OK. I then decided to try placing them below the post titles for one week, and the CTR skyrocketed. In fact I still need to find a placement/unit combination that will beat placing a 336×280 unit below post titles.

I knew this rule, but I guess I needed to test and get confirmation. The rule is: if you want to make money with Google AdSense, you must place your units above the fold.

5. I Focused on Organic Traffic

My main concern with adding a large AdSense unit right below my post titles was that some of the loyal readers could get annoyed with it. At the same time I knew that loyal readers become ad blind quite fast, and that the bulk of my money would come from organic visitors (i.e., people coming via search engines to my posts).

To solve this problem I decided to display the large rectangle only on posts older than seven days (using the Why Do Work WordPress plugin). It worked like a charm, as loyal readers don’t even notice the ad units when they are browsing through my recent posts, and organic visitors almost always see the ads because they usually land on posts older than seven days.

6. I started using AdSense for Search

I was not sure how much money I would be able to make with AdSense for Search, but I was not happy with the search results provided by WordPress, so I decided to give it a shot anyway.

Currently I am making around $60 monthly with AdSense for Search. It is not much, but if you sum it over one year we are talking about $720. On top of that the search results are as relevant as you’ll get, so it is a win win situation.

7. I started using AdSense for Feeds

Another AdSense product I decided to try was the AdSense for Feeds one. I opted to display the ads below my feed items (you can also place them on top, but this would be too intrusive in my opinion). The results here were pretty good, both in terms of CTR and earnings.

You obviously need a large RSS subscriber base to make this work, but I am guessing that even with a couple thousand subscribers you could already make $100 monthly from feed ads.

8. I played around with section targeting

Section targeting is an AdSense feature that allows you to suggest specific sections of your site that should be used when matching ads. You can read more about it here.

I found that on niche and small websites section targeting can help a lot. Often times Google was displaying unrelated ads on these sites because there weren’t enough pages. After using section targeting I managed to increase the relevancy of the ads and consequently the CTRs.

9. I tested with Different Colors and Fonts

If you enabled both image and text ads on your units you should be able to customize the colors and fonts. I did some testing with both of these factors, and it helped to increase the numbers. Nothing dramatic, but it was definitely worth my time.

You just need to track your CTR for a couple of weeks. Then change the color or font and track it for another week, seeing if you can beat the original CTR. If you can, keep the new format. If you the performance decreased, try a new color or font and track the CTR for another week, until you find the optimal combination.

On my sites the best results came from making the ad units merge with the look of the site, but on some sites contrasting colors perform better, so testing is a must.

 
Quite a few people look to Adsense as their full-time career when compared to level of usage done by Adsense account holders. People who register into this world of advertising through Adsense are many in number. But, most of them do it as a piece of part-time work or a hobby in posting their interests on blogs or web pages. They may earn few pounds and this may not continue for long. Instead, if you try to map the footprints of a web master minting money you will come to know it is not so simple to earn thousands of pounds daily.

It’s highly unrealistic when you expect huge returns from Adsense account with low investment of time and money and energy. How does the earning begin on Adsense? Adsense allows a web masters to earn a portion of their earning in form of Adverts put on their web pages. The adverts may be even banner adverts. But one thing is certain, if you want adverts on a web page, then site must have countless number of hits per day. In order to improve the performance of the page, web masters should always remember to seek SEO services and that too from a top SEO company. A company engages in making site more popular and widely read online.

Who do make earnings most? Informative websites about well being, net hosting and insurance coverage will generate much better earnings per click than entertainment sites about games, music and celebrities.

Who can attract good adverts to pages? Page make-up creates a good sense when web masters develop pages with top quality, subject material on distinction and acceptance of good looking Adsense adverts on pages. This can generate good amount of revenue.

Click through revenue is a critical figure. This involves the percentage of site visitors or page impressions who generate a click on an advert. Earning per click on Adverts is always a tough task to determine, but increasing visitors to page and improving CTR figures is a direct way of growing profits.

A visitor who skims through your page may incidentally click an advent and Adsense commercials will pay web master according to contract signed in with Google. A part of web master generated revenue will be cut from revenue per click. Revenue for any web master depend on place of operation and it begins from .01 onwards and it also depends on the genre of site and location of visitor. If visitors are located in the US, Canada and Australia web masters will be able to make more money when compared to visitors located in Asia.

How well is Adsense programmed? It’s very tough for Adsense account holders to participate in fraudulent activities, Google is alert in identifying click frauds and it also warns web masters not to click on adverts placed on their pages. Google has the authority and does spam the fraudulent account holder. In addition to this, you will not be allowed for receiving payments on such clicks. But, such fraudulent activities can create a hinder to the businesses of web masters who devote full time to make livelihood. However, Adsense is highly respected program and web masters get their payments on time. Adsense is a properly respected program and payments are usually created on time.

 
The Internet has evolved beyond our expectations especially during the past decade and now there is nothing in our lives that is not impacted by it. However according to the experts, it is just the beginning. Internet has already surpassed other mediums of information and communication and influences almost every activity of human life, and it is likely to delve even deeper in future.

People normally were using the Internet for search, information, mail, socializing and limited commercial purposes until recently, but now Internet offers you newspaper reading, digital library experience, live TV, virtual gaming with international players, radio, distance learning and many other things. Soon, you would not need to visit a doctor, as it would be possible for you to contact a doctor on the Internet, send him all your preliminary reports online and seek consultation.

Toronto Online Marketing Companies can design a marketing plan for you to attract millions of people on the Internet, who can be your customers. This is the best means of marketing nowadays, as the relevance of Newspaper ads is fading largely due to the fact that very few people actually have the time to read a newspaper. Newspaper ads are very expensive and have no personal touch. You cannot interact with newspaper ads. You cannot read reviews on newspaper. There is no way that you can know more about newspaper and TV adverts.

The Internet has made a giant leap in terms of the way we deal with information. Furthermore everybody is connected with Internet nowadays that too 24*7, through their mobile phones and office PCs. Online marketing companies know that investing on Internet ads is worth every penny and they can derive more business to you than traditional ads if done in a proper way. Experts at Internet marketing companies know that "certain" way. They know where to float your ads to get maximum attention.

How to market your services on the blog sites, which are read by millions on the planet? The surprising element is that you get a faster response in terms of queries and interest. I have tried this, a lot of times. I have implemented a certain strategy and placed something on the Internet and the response was huge. Within two or three days I was able to receive enough response that served my purpose. It is applicable to your business as well.

An Internet marketing company knows pretty well, what you have to do within existing means to source your business needs. It is not that you should have a minimum budget of some sort to start your Internet marketing campaign. You can start with investing whatever you have allocated for your marketing requirements. Sooner you will start getting responses.

An Internet marketing company in Toronto can also do some kind of social marketing for you as well. As we all know that to have a fan following and "known" group of people is the surest way of producing new money. It can come in the form of unique services that can be offered or you can also offer your "advise" and earn money from the service provider.
 
If you are new to Internet Marketing, driving traffic to your site may sound complicated, but it isn't. It may take a little time and effort, but having a steady stream of traffic is worth it. Here are some ways to start building your traffic.

Defining your target market ahead of time is very important when it comes to directing traffic to your site. You can have all the traffic in the world, but if they aren't interested in your product or service, they aren't going to turn into a customer. However, if you know who your audience is and what they are looking for, you will be able to offer it to them and your conversion rate will be much higher.

You also need to learn how to use keywords properly. Keywords are words and phrases that your target customers are interested in. Internet search engines scour the web for keywords which are then indexed in order to bring up the proper search results. You can make sure that your website appears high on the list of search engine results if you know what keywords your potential customers will be searching for and use them in your website.

Content is another factor that goes hand in hand with keywords and your target market. When your target market is looking for information, what kind of information are they looking for? For example, let's say you have a travel themed website and you have done some research and established that people are looking for budget friendly family vacation ideas.

After conducting some necessary research you will be able to write articles for your website that will be of direct appeal to your ideal customer.

Traffic to your website will also increase if you have external links to your website. You can place these links in your blog posts, encouraging blog readers to check out your website. The signature line of your posts to online forums can also include a link back to your website.

Writing articles and distributing them to reprint directories is another great way to add to your traffic. Other website owners visit these directories in search of articles they can use on their site. Each time someone publishes one of your articles, they will include a few lines at the end of the article that you have written about yourself and your site.

The number of people that find out about your website is nearly unlimited when you consider all the different places that a link to your website can appear online.
 
Search Engine Optimization (SEO) is both an art and science to promote one’s website to obtain higher rankings on all the major search engines in order to achieve good number of visitors and stand a chance to convert ‘n’ number of visitors into prospective customers. If you own a small business and have a website or plan to launch a basic business website in order to get more visibility, it is imperative to consider SEO for your new website so that it could be found by your prospective buyers. If you have little time daily to invest for your website’s SEO then you could do it yourself. You can follow these simple steps mentioned here below prior to launching your own website.

It is important that you select the right keywords or keyword phrases for your website’s URL or say domain name. That is to say, you must select the keyword or phrase that suits your business or profession for your website’s domain name. For example, if you have a furniture business, you must have the keyword furniture somewhere in your domain. We can take second example, say your business is plumbing and fitting services provider, then you must have the keyword ‘plumbing’ or ‘plumbing services’ some where in your domain name.

Once you have selected the right keyword or phrase for your domain name, and have registered that domain name, second important thing is to create gowords is also an important task.
For this, first you have to analyze which keywords are searched most per day while at the same time keep in mind your target audience for whom you want to build the website. There are various free keyword research tools available online. One such example is the wordtracker[dot]com. Once you have selected the proper keywords, then you can start writing the content for your website. Remember to use your selected keywords inside the content in a fitting way. That is to say, it should not look like keywords are filled in unnecessarily. Always remember that content should read well with humans and thus keywords should be used only wherever necessary and should be grammatically correct and most importantly easily readable material for anyone with less education. Once you are ready with your content you should look for good web host to make your website live. It is advisable to host your website once you are ready with your content so that when the search engines finds you the first time with proper content, it will properly index your website and you have a good chance of getting good search engine placement for your selected keywords with content worthy pages. Once your website is live, still you can do little bit of On-Page SEO as required. For example, you can modify your website’s content with the development in the technology in regard to your changing business needs quarterly, half yearly or as required. Content modification is considered as a good sign in the eyes of search engines.

Second most important aspect of SEO is Off-Page SEO. This is important because sometimes you do not get good search engine placement simply by making your website live due to the increased competition prevailing in the market. There are various link building techniques or methods by which your website can gain good rankings on all the major search engines. The best link building techniques are getting one way quality back links to your website from other websites. This can be achieved by various Off-Page SEO activities. You can submit your website to good directories. You can write quality articles and submit your article to the article directories. You can submit your website to the social book marking sites. You can submit your website to good classifieds directories. You can write article and post it to different blog websites. You can write quality readable article and post it to press releases – This is known as Press release distribution. Press release distribution must be written in a way exactly as we find the literature in our daily newspapers. The only thing is that you need to write press release article keeping in view your core business and target audience. Off course all articles written whether it is for article directories or blog directories or for press release distribution, all content should be related to the business for which you have created the website. Also, remember to check prior to each submission process that the particular website or directory wherein you are going to submit your website is frequently crawled by Google.

These are various link building techniques by which you can obtain quality one way back links which will promote your website to higher rankings on all the major search engines like Google, Yahoo and Bing. Also, you can make use of link exchange technique which will be a two way linking process. Here you need to be very careful while linking your website to the other website. You need to check if the other website has good content and is a proper website all respect and importantly the other website should be relevant to your business website in some way else there is no point in linking to such website. Remember, all these Off-Page SEO activities should be done simultaneously to promote your website. Daily some SEO work must be done for your website. Also, do not submit to hundreds of sites or directories in a single day – this will cause harm to your website then good. That is to say, daily forty to fifty good submissions must be done as part of your Off Page SEO. To attain higher rankings on all the major search engines for the selected keywords is a slow and steady process. Moreover, always submit manually to all sites. Never use automatic software for your SEO submission work; this will not do any good to your website instead it is harmful to use such techniques.

In this way, you can promote your website using both On-Page SEO and Off-Page SEO techniques. Once your website receives good ranking on all the major search engines, do not stop your Off-Page SEO activities. You should continuously work for your website each week so that your competitor will not overcome your ranking. Yes, you will require lesser effort and time to do the maintenance work as part of the Off-Page SEO once your website receives good ranking. If you do nothave the time to promote your website, you can also find good SEO expert or consultant who will work on your website on your behalf.

SEO Content Control helps to identify and clean up various sorts of weak content, in order to improve a site’s quality and to rank better.

Even if you care about search engine optimization, your WordPress site will quite likely still have potentials for an even better optimization. One very interesting area is regarding the many archives of WordPress, which are feared by some because of their potential to create internal duplicate content. If a search engine finds the same pieces of content on several pages of a site, many of these pages will be ignored. The basic solution for this is to make your archives as individual as possible. The basic steps to do this are shown in the article Five WordPress tricks for individualized content .

SEO Content Control helps you with this kind of issues. It helps you to keep track, which of your posts have too little content, and shows, where an excerpt or a meta description is missing. You get it all at a glance in a neat summary with red, yellow and green colors.

SEO Content Control will be your tool to get rid of poor pieces of content. Your users will find your blog more attractive, and the search engines as well. Just try it out!

 
iNeedSell.com: Free online ads. Post your Ad here.
Search Engine Optimization (SEO) is both an art and science to promote one’s website to obtain higher rankings on all the major search engines in order to achieve good number of visitors and stand a chance to convert ‘n’ number of visitors into prospective customers. If you own a small business and have a website or plan to launch a basic business website in order to get more visibility, it is imperative to consider SEO for your new website so that it could be found by your prospective buyers. If you have little time daily to invest for your website’s SEO then you could do it yourself. You can follow these simple steps mentioned here below prior to launching your own website. It is important that you select the right keywords or keyword phrases for your website’s URL or say domain name. That is to say, you must select the keyword or phrase that suits your business or profession for your website’s domain name. For example, if you have a furniture business, you must have the keyword furniture somewhere in your domain. We can take second example, say your business is plumbing and fitting services provider, then you must have the keyword ‘plumbing’ or ‘plumbing services’ some where in your domain name.

Once you have selected the right keyword or phrase for your domain name, and have registered that domain name, second important thing is to create gowords is also an important task.
For this, first you have to analyze which keywords are searched most per day while at the same time keep in mind your target audience for whom you want to build the website. There are various free keyword research tools available online. One such example is the wordtracker[dot]com. Once you have selected the proper keywords, then you can start writing the content for your website. Remember to use your selected keywords inside the content in a fitting way. That is to say, it should not look like keywords are filled in unnecessarily. Always remember that content should read well with humans and thus keywords should be used only wherever necessary and should be grammatically correct and most importantly easily readable material for anyone with less education. Once you are ready with your content you should look for good web host to make your website live. It is advisable to host your website once you are ready with your content so that when the search engines finds you the first time with proper content, it will properly index your website and you have a good chance of getting good search engine placement for your selected keywords with content worthy pages. Once your website is live, still you can do little bit of On-Page SEO as required. For example, you can modify your website’s content with the development in the technology in regard to your changing business needs quarterly, half yearly or as required. Content modification is considered as a good sign in the eyes of search engines.

Second most important aspect of SEO is Off-Page SEO. This is important because sometimes you do not get good search engine placement simply by making your website live due to the increased competition prevailing in the market. There are various link building techniques or methods by which your website can gain good rankings on all the major search engines. The best link building techniques are getting one way quality back links to your website from other websites. This can be achieved by various Off-Page SEO activities. You can submit your website to good directories. You can write quality articles and submit your article to the article directories. You can submit your website to the social book marking sites. You can submit your website to good classifieds directories. You can write article and post it to different blog websites. You can write quality readable article and post it to press releases – This is known as Press release distribution. Press release distribution must be written in a way exactly as we find the literature in our daily newspapers. The only thing is that you need to write press release article keeping in view your core business and target audience. Off course all articles written whether it is for article directories or blog directories or for press release distribution, all content should be related to the business for which you have created the website. Also, remember to check prior to each submission process that the particular website or directory wherein you are going to submit your website is frequently crawled by Google.

These are various link building techniques by which you can obtain quality one way back links which will promote your website to higher rankings on all the major search engines like Google, Yahoo and Bing. Also, you can make use of link exchange technique which will be a two way linking process. Here you need to be very careful while linking your website to the other website. You need to check if the other website has good content and is a proper website all respect and importantly the other website should be relevant to your business website in some way else there is no point in linking to such website. Remember, all these Off-Page SEO activities should be done simultaneously to promote your website. Daily some SEO work must be done for your website. Also, do not submit to hundreds of sites or directories in a single day – this will cause harm to your website then good. That is to say, daily forty to fifty good submissions must be done as part of your Off Page SEO. To attain higher rankings on all the major search engines for the selected keywords is a slow and steady process. Moreover, always submit manually to all sites. Never use automatic software for your SEO submission work; this will not do any good to your website instead it is harmful to use such techniques.

In this way, you can promote your website using both On-Page SEO and Off-Page SEO techniques. Once your website receives good ranking on all the major search engines, do not stop your Off-Page SEO activities. You should continuously work for your website each week so that your competitor will not overcome your ranking. Yes, you will require lesser effort and time to do the maintenance work as part of the Off-Page SEO once your website receives good ranking. If you do not have the time to promote your website, you can also find good SEO expert or consultant who will work on your website on your behalf.

 
Every modern professional knows that with the whole world being one big marketplace, having a web site can make or break your business. To be a success, your business has to be seen before it can sell and turn a profit, and that requires an efficient, up to date web site that can tap potential customers across the globe. There are advertising strategies that factor in not only the high end corporate prospects but the other side of the coin for the needs of individual shoppers on the virtual market of the internet. Just about everything can now be bought online, from food, to clothes, to antiques -- even to pets.

But if you’re a newbie in the world of internet commerce and you have a product to sell on a web site, you may not know how or where to start your marketing. One of your answers is search engine optimization, or SEO; and the secret to SEO is keywords. Search engine optimization is defined as web content that’s been developed to adopt specific, often descriptive keywords or key phrases that guide traffic to a web site. While there are many other forms of attracting traffic to a site, SEO remains one of easiest and most effective to use.

To implement search engine optimization you will need to use a search engine. The well known and most widely used search engines like Google, Yahoo, or Ask.com are your best bets since they are set up to handle heavy traffic. Most of your prospects for customers -- or hits -- will come by way of search engine. They will use key words to look for the providers of the services they need then make comparisons between the names or listings that turn up. But most users will use a search phrase rather than a single word. So, it’s important to develop web site content that is more key phrase rich than keyword rich. Rather than use a common keyword like “book,” something more descriptive like “art book” or “cook book” would yield better results.

Another key factor is the appropriate keyword density, or the number of times that the keyword appears in the content on the web site. Search engines decide whether a page is relevant to a search query by the keyword density and ranks the web page based on this factor. But just as important as keyword density is your keyword placement on the site. If the keywords are distributed carefully through the content, as opposed to being crowded together, the search engine will recognize your content as quality and improve your ranking in the search results.

Maintaining your website and constantly updating your content and keywords is among the most important factors to success in using search engine optimization. Time doesn’t stand still for anyone, especially on the internet. An outdated web site loses ranking in an SEO search and thus will fail to attract those much sought after hits.

 
There are many methods for building links for SEO benefits. Here are a few you should consider adding to your seo strategy:

Article Marketing

Write an informative, high quality article and submit it for distribution to other sites. At the end of the article, you include a tagline with a link to your website. Each site that publishes your article should also publish the link to your site.

Blog Comments

You can get some backlinks by commenting on various blogs. Just be sure that you do not spam; leave good useful comments. Also, if you want maximum SEO benefit from the comments, post on blogs that do not add the nofollow attribute to comment links.

Blog Posts

You can pay bloggers to post about your website, or you can offer them a free article in exchange for a link. Either way, go for quality blogs that do not post lots of ads.

Forum Links

Some forums allow you to add a link to your website in the signature - just be sure you do not spam the forums. Work to become a respected member of the community.

Buy Links

Google frowns upon bought links, but you can do a few, especially if you buy them direct from various webmasters instead of through a link broker.

Social Media

Many web 2.0 sites allow you to get links to your site. The key is to follow the guidelines and be a contributing member to the community. Spam is never OK, and it won't pay in the long run.
USA Adsense.